Our collections are in many ways fairly unpretentions, in that, they bridge the gap between the sporting world and that of high street trends.

Always keeping one eye on the trend, conscious to see what's happening and yet not loosing sight of those who need functionality and high-performing headgear. Ideas brought from the streets and sporting contexts alike, are developed into shapes and realised using natural fibres, fashion-setting hues and knitting techniques both traditional and innovative, for high weight products which fit like a glove but more importantly look great.

We like to think that through our three lines: Keyone, Atlantis and Target we meet the demands of athletes and urbanites by continually making advances in the apparel sector.